Dr. Felix Jan Nitsch

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Hic rhodos, hic salta!
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INSEAD

I am a Postdoctoral Researcher in Marketing at INSEAD. I am on the 2024/25 academic job market. I am mainly focused on positions in Marketing, but I’m open to exploring opportunities in other departments that share similar interests.

I am interested in consumer and managerial judgment and decision-making, and their two-way relationship with mental well-being. My goal is to understand how psychological stressors and incentives shape behavior and, vice versa, how consumers’ and marketing managers’ decisions affect consumer mental well-being.

My training and PhD are in experimental psychology. My transition to marketing was motivated by the desire to apply my skills to contexts that are relevant to consumer and societal welfare. During my Post Doc, I worked closely together with Hilke Plassmann and Klaus Wertenbroch.

I also ad honorem lead EDUCAT, an international non-profit association of ca. 30 volunteers from Syria to Kenya. In a nutshell, we consult educational projects in the Global South on impact measurement and fundraising.

If you have some questions regarding my research or just would like to chat please do no hesitate to reach out: felixjan.nitsch(at)insead.edu

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